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SAWA
Own your audience.
B2B Audience + Email
SAWA
B2B Audience + Email

Grow a B2B audience
that converts into revenue.

Sawa is an AI-native marketing consultancy. We grow your email audience, create the content that keeps it engaged, and run the campaigns that turn it into revenue.

01People find you.
DM
Dana Morgan
VP Marketing · 2nd
Most B2B teams lose leads because there is no follow-up system after the demo. Here is the sequence we use instead.
Get the guideFREE
Why most B2B newsletters never get replies
8:24
Why most B2B newsletters never get replies
4.1K views · 3 weeks ago
b2b newsletter cadence
yourbrand.com › guides › newsletter-frequency
How Often Should You Send a B2B Newsletter?
A simple framework for choosing a send cadence based on your content and sales cycle.
JT
Jordan Ide
@jordanide
Been getting real value from @yourbrand’s newsletter the last few weeks, worth a look.
Turn interest into a subscriber.
02Now you can reach them directly.
yourbrand.com/newsletter
YOUR EMAIL AUDIENCE
4,200subscribers
NO ALGORITHM IN BETWEEN
WELCOME EMAILThanks for subscribing, here's what to expect
NEWSLETTERThis week: fixing your follow-up sequence
NURTUREA template that's worked well for our readers
CAMPAIGNNew pricing guide is live
0
Reach
0
Subscribers
0
Replies
03That turns into business.
REPLY
“Can you send more on this?”
Priya Shah · Head of RevOps
MEETING BOOKED
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Intro call · Thu 2:00
with Priya Shah
OPPORTUNITY
LeadQualifiedProposal
Northline Co · $18,400
REVENUE+18% MTD
$42,300
03 / SYSTEM

We solve three things.

GROW
ENGAGE
CONVERT
01 / GROW
Build the right email audience.
Our solution
01
GROW

A lead magnet people actually download.

Like an 18-page onboarding playbook that pulled in hundreds of downloads and fed straight into a welcome sequence, plus the signup pages and LinkedIn plays that drive people to it.

Lead magnets·Signup pages·LinkedIn to email·Audience growth experiments·Partnerships and distribution
Partnership
Guest spot in a 40K-subscriber industry newsletter.
LinkedIn to email
Turned a viral post into 340 email signups.
Lead magnet
The B2B Onboarding Playbook
FREE GUIDE
The B2B Onboarding Playbook
18 pages · 6 email templates · 4 workflow diagrams
Download the guide312 downloads
02
ENGAGE

A newsletter people open every week.

Like issue 47, sent to your list every Tuesday: we write it, design it, and send it, plus the LinkedIn content and welcome emails that keep people reading.

Newsletters·LinkedIn content·Welcome emails·Editorial planning·Content people come back to
Welcome email
First email sets expectations. 62% open rate.
LinkedIn content
Repurposed from the issue. 1,200 reactions.
Newsletter · Issue 47
Why your best customers go quiet before they churn.
Sent every Tuesday, 8:00 AM · 58% open rate
ISSUE 46The onboarding email nobody sends61% open
ISSUE 45What we learned from 200 sales calls57% open
03
CONVERT

A sequence that turns interest into a meeting.

Like the 3-email sequence that moved a webinar list to booked calls in nine days, plus the campaigns and re-engagement emails that revive deals that have gone quiet.

Nurture emails·Campaigns·Launch emails·Re-engagement emails·Sequences toward the next step
Re-engagement
Reopened 8 deals that had gone quiet.
Launch email
Announced a new feature to the full list. 22% clicked.
Nurture sequence
From webinar to booked call in 9 days.
DAY 1Thanks for joining, here's the recording
DAY 4The template we mentioned (plus two more)
DAY 9Worth a quick call?
Result14 MEETINGS BOOKED
04 / HOW WE WORK

How we work with your team.

Not a fixed timeline. Four stages we move through together, alongside your team, at the pace the work needs.

GETTING STARTED

Your team

Share access to what you already have: your website, past sends, brand voice, and any audience data. Tell us what has worked and what hasn't.

Our team

We review everything you send over, study your audience, and come to the first conversation with an informed point of view on where to start.

STAGE 01

LEARN

We learn your business, audience, offer, voice, and what you are already doing.

STAGE 02

PLAN

We decide what needs to be built and how the work should fit together.

STAGE 03

CREATE

We create the newsletters, content, lead-generation assets, and email campaigns.

STAGE 04

RUN

We help publish, send, review performance, and improve the work over time.

06 / LIBRARY

What we've been publishing.

Guides, tools, and examples about newsletters, email strategy, and audience growth.

Explore the Sawa Library →
07 / FAQ

Common questions

Have another question?

Book an intro call
07 / START

Build an audience
you can reach directly.

Sawa helps you grow your email list, create useful content, and stay in touch with the people you want to reach.

Book an intro callSee how it works

30-min intro call · No commitment · No pitch deck